Addmind, established in 2003, is known to be the spearhead of entertainment in the Middle East. The company’s portfolio comprises of restaurants, lounges & bars, beach clubs, and nightclubs.

The wesbite is modern and classy that expresses the brand’s story; Selective media showcasing the history and road map of the Group. Each outlet can be redirected to its own website, and it is introduced by a timeline with specific years that each represents a specific outlet.

It is an interesting website that leads with its one of a kind experience through incorporating the assisted search feature, which leads the user to his preferred destination after answering a series of simple questions. Each destination has its own experience and a unique design.